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JetBlue : Fly-Fi

JetBlue wanted to showcase it's complimentary in-flight Wi-Fi services "Fly-Fi" with a motion piece keeping things clear and to the point.

Client

JetBlue

Deliverables

1min 16x9

Roles

Storyboards

Design

Motion

Goals of the project:​

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  • Keep a 

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  • Push myself to make a fan piece at a professional level with motion I would be proud of.

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  • Explore hard cut transitions and have the motion carry across from shot to shot. ​

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  • Include SFX (sound effects) to enhance the movements and bring depth to their energy.

Design Direction

Storytelling with minimal shapes to bring visuals to complex ideas is always a fun challenge. I wanted to show Google's bright and colorful esthetic and apply it across an array of compositions made up of simple and clear shapes. Subtle gradients sprinkled throughout the designs help add interest for the eye and bring some depth to the compositions.

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