top of page

Halloween Monsters

Working with Spotify on a bespoke Halloween campaign, I had to sign a NDA preventing me from sharing my music playing monsters I illustrated for them. I had so much fun on that campaign that I kept the momentum illustrating my own.

That and a totally healthy obsession of the most radical holiday ever, Halloween!

Deliverables

x16 Illustrations

Roles

Concept

Design

Illustration

Goals of the project:

  • Challenge myself to follow the same techniques I used to create the Monster Illustrations for Spotify's Halloween campaign.

  • Apply the same character design discipline from the Spotify campaign to a self-directed set, without a client deadline shaping the pace.

  • Use my background in Character Design to pour as much life and personality into each monster as possible. 

Design Direction

I wanted each monster to feel like they were in motion playing their various musical instruments. I started each illustration out as a sketch to focus and tease out their expressions. I challenged myself to use straight lines, even on curves, wanting to prioritize the number of illustrations I could turn out in a short amount of time.

Sampson Visuals Logo
Smile Yellow
Smile Pink

Let's talk

Freelance projects and full-time opportunities both welcome.

bottom of page